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Styling the Grid:
MLB HK Instagram Content Strategy
Collaborated closely with copywriters to direct monthly content planning and grid curation for Korean fashion brand MLB’s Hong Kong Instagram account.
Service
Social Content
Client
MLB
Year
2024
Thematic Planning
Transformed client photo assets into cohesive 3-photo visual themes for elevated, feed-first storytelling.
Brand-First Approach
Curated lifestyle-focused content designed to build brand aesthetic and culture over product-heavy promotional posts.
Works
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