top of page
Everyday Family Care:
Vigor 33 Integrated Campaign
Directed the comprehensive campaign for long-established local laundry brand Vigor 33, highlighting its superior stain removal and disinfecting performance through engaging, relatable creative.
Service
Integrated Campaign
Client
Vigor 33
Year
2024-2025
Comic-Style Storytelling
Depicted common household laundry mishaps using a dynamic comic visual approach in signature red and blue tones to showcase direct product solutions.
Spokesperson & Multi-Channel Rollout
Featured TV personality and KOL Christy—alongside her daughter and family dog—in key visuals, executing seamless creative across packaging stickers, ATL media, and digital channels.
Produced two product videos for distribution across all marketing channels.
Works
bottom of page